For Businesses

Discovery in the Dark – Wales

aims to develop and promote dark skies activities throughout the Welsh National Parks. Although astronomy is one of the oldest sciences, developing stargazing as part of a holiday and visitor experience will bring it to new audiences. This will provide a new spin on the concept of a ‘24/7 holiday’ – unique experiences found in the tranquillity and seclusion of Wales. It also offers a way of extending the visitor season by capitalising on long clear winter nights. This project will develop the Brecon Beacons, Pembrokeshire Coast and Snowdonia National Parks as dark skies destinations for night-time activities including stargazing, and ‘dusk-till-dawn’ activities such as moonwalks and nocturnal wildlife safaris.

This toolkit is intended to help trades operating within the three Welsh National Parks to capitalise on the dark skies opportunities available to them but also preserve this incredibly important feature of the Parks.

It has been developed by TACP (UK) Ltd with input from Gareth Kiddie Associates, Girl & Boy Studio and Anturus Media Collective. It sits alongside a Branding and Marketing Plan which explains further the process that has been used to develop these activities and how they sit within the project’s future development plans.

Night Time Adventures - A toolkit for the trade (pdf)

Branding and Marketing plan (pdf)

AdventureSmartWales - Toolkit for Businesses